CLIENTS

Case Studies

CEO - Shawn McClondon
Pook Diesel – Rap Artist / Producer

The Task
Pook Diesel is a hip hop artist/Producer based in Los Angeles California that came to IAmHypeOnline because he was interested in developing an online strategy that would enable him to promote his many talents, generate new fans, communicate with his existing fan base and create new revenue opportunities for himself.

The Solution
The strategy was centered around the development of a new web site that would successfully communicate who Pook Diesel is and capture info of visitors that wanted more information. Pushing traffic to his new web site involved creating strategies utilizing his current Social Networking profiles to create new friends and communication with his current friends in an effort to send them to his new web site where visitors can buy merchandise, listen to new music, get info on upcoming shows or learn more about Pook Diesel.


CEO - Shawn McClondon
The Wrecking – Rock Band

The Task
To generate considerable traffic and buzz for www.thetwilightsong.com, a promotional web site developed to encourage fan support for the Wrecking’s new song "Our Feet Don’t Touch the Ground" being considered for the soundtrack of the new Twilight movie.

The Solution
The strategy was to capitalize off the current success of the Twilight movie series and that of the band. The web site thetwilightsong.com was developed as a portal to capture and quantify fan support through a simple voting and comment system. Using major blog sites, their existing social network fan base and media outlets we have been successful at generating significant traffic and fan support to ultimately get their song placed in the next Twilight movie.


Other Clients